STRATEGIC SOCIAL MARKETING - Strategic Social Marketing
Talks Events and Slide Decks

Slide decks

Upcoming Events:

European social marketing conference Finland 21 23 Sep 2016

World Social Marketing Conference USA MAY 13- 18 May 2017

Past Events

19th Sep 2016 Keynote presentation at animal health and human behaviour

13th of October 2015 Jeff French was a keynote speaker at the Inside Government Social Marketing conference held in London on evaluation. Details at:

On the 28th of October 2015 Jeff French will be running a seminar for Macmillan Cancer Support on taking a strategic approach to Influencing Behaviour. The event will be held at the London HQ of MCS.

On the 10th and 11th of November SSM staff will be taking part in presenting the final ECom research results focused on  developing effective and efficient pandemic communication strategies at the ESCAIDE conference in Stockholm Sweden. Details of the research programme. Watch the video about the programme at:

May 2015  African Social Marketing Forum
Between the 25th  - 29th of May Exp hosted three sessions of the Socia Marketing Forum in Malawi, Tanzania and Kenya. Jeff French gave presentations on social marketing, behavour change and programme planning and evaluation. SSm working with Exp will be developing during 2015 a network of people interested in social marketing across Africa.

Staff from Strategic Social Marketing will we working in Athens during October as members of the WHO Europe support programme on developing a communication strategy in support of the Greek health reform process. Jeff French and Mark Wall will also be running for WHO a technical seminar on improving communication for Greek Hospital managers in Athens on the 25th of October.

Staff from Strategic Social Marketing will be running a one day workshop for th UK Forestry Commission focused on developing a more effective communication and behavioural influence programme focused on NDB management and general tree health on the 28th of October in Edinburgh.

Professor French will be the keynote speaker at the International Forum and Exhibition 'The Best social projects of Ukraine' conference on the 30th of October  in Kiev. Professor French will also be running a half day introduction to Social Marketing on the 31s of October also in Kiev.

On the 4th of November Professor French will be th keynote speaker at the Finish  Fit for Life Program 25th  Anniversary Seminar on 5 November 2014 in Helsinki.

On the 11th and 13th of November Professor French will be giving lectures on ethics, behavioural influence and evaluation as part of the Brighton University Business School Social Marketing Programe.

On the 17th of November at the Royal Society of Arts London Professor French will be giving a talk on the role of marketing in social policy and the nature of Social Marketing to a group of John Smith fellows form around the world.

On the 3rd  of December Jeff French will be presenting at HMRC London on Developing and delivering effective and efficient behavioural interventions.

On the 5th of December Professor French will be giving a presentation about the E-Com pandemic communication programme at the Tell Me conference in Venice Italy.

18th September 2014 Jeff French will be speaking about evaluating social marketing on the 18th of September at the Inside Government Improving Public Health Outcomes: http:/

22 Jan 2014 London
Professor French is running a seminar at Greenwich University of Social Marketing Planning and strategy development.

27 - 29th  Jan 2014 New Horizons Conference Vancouver B.C. Canada.
Professor French will be giving a keynote speech at the 2nd New Horizons conference on responsible gambling in Canada in January 2014.
5th and 6th  February 2014 . SSM staff are involved in the third E-Com Programme pandemic communication and behavioural change Programme meeting in Rotterdam

7th  February 2014. SSM Staff are involved in running a prototype development workshop for the ECDC Social Marketing guide and tool kit in Rotterdam Netherlands. 

24th  February 2014 Beginning on Monday afternoon the 24 Professor French is running six half day seminars for the next five weeks as part of the Kings College MSc in Public Health Programme covering health communication, education, promotion, behavioural influence and Social Marketing.

11th   March 2014 Professor French is giving a lecture on Social Marketing at Oxford University as part of the Public Health Masters Programme.

19th - 20th March 2014 SSM staff are hosting the forth European E-Com pandemic communication and behaviour change Programme meeting in London. If you wish to attend the open day on the 19th of March contact:

24th - 27th March 2014  Brighton University Social Marketing Diploma course runs for details contact the University or:

26th March 2014 Professor French is running a seminar on health promotion and social marketing at Kings London.

30- 31st May 2013
Social Business Conference Turkey.
Keynote speaker Prof Jeff French. Graduate School of Social Sciences at Anadolu University in Turkey. Full guidelines may be found at the website  http://www.westburn‐‐business/social‐business‐conference.html Submissions should be made by email in accordance with these guidelines not later than 1 October 2012 by email to More details on programme, registration and accommodation are available on the conference website at :

June 12 2013. Inside Government conference on Social Marketing London. Professor French speakes about making the positive social choices the easy choices. For details contact  Joanna O’Riordan <>

June 13 CIM Northern Conference 2013. Leeds. Keynote presenter. Prof Jeff French. For more info see:

June 13-14 of June, 2013 12th International Congress on Public and Non-Profit Marketing. Canary Islands, Spain

4th September 2013 Professor French to give keynote speech in Helsinki to a national seminar for NGO's

2nd - 5th December 2013  Professor French will be giving a keynote address at the “Global Health Conference on Social Marketing and Social Franchising” from 2nd - 5th December, 2013 in Kochi, Kerala with the support of Ministry of Health & Family Welfare- Government of India, Indian Institute of Corporate Affairs (IICA) and HLL Lifecare Ltd. The Honourable Union Minister of Health and Family Welfare Shri Ghulam Nabi Azad will be inaugurating the conference. See:

11th - 14th November 2013 Professor French is  running sessions at the Brighton University  Social Marketing Diploma course.

4th September 2013 Professor French is speaking and running sessions in Helsinki at the RAY annual conference on behaviour change an social marketing.

18th October 2013 Professor French is speaking and running sessions at the EPODE
European Obesity Forum, 2013 in Bucharest on using social norming to influence healthy eating.

2 - 5th December  India, Kochi Professor French is speaking and running sessions at the “Global Health Conference on Social Marketing and Social Franchising” which is being organised by Hindustan Latex Family Planning Promotion Trust (HLFPPT)

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